It is too early to tell whether Super Bowl 44 betting will indeed place this game in the record books, but early traffic at Gambling911.com, the gambling news and odds authority, suggests it could be.

"Super Bowl 44 betting is likely to result in the most traffic to date in Gambling911.com’s near 10 year history," predicts the site’s Senior Editor, Payton O’Brien. 

That record would likely be short lived as the Kentucky Derby betting traffic tends to match up with or exceed that of the previous Super Bowl three months later.

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It is one of the most controversial ads set to run during a Super Bowl and CBS has already said they do not plan on rejecting it.

A pro-life advertisement produced by Focus on Family featuring the mother of Florida Gators quarterback Tim Tebow has been listed with +450 odds of being the highest rated Super Bowl 2010 commercial according to betED.com.  The payout would be $45 for every $10 bet.

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Last week’s confirmation that Party Gaming and Bwin Interactive are talking about partnering has set off a round of media reportage on the old topic of industry consolidation. Reuters reports that consolidation among online gaming firms is set to spark into life in 2010 if the Party-Bwin deal goes goes through; with such a possibility seen as the potential catalyst for a wave of takeover activity.

Several experts told the news agency that a major partnership would have a domino effect in the industry; “The first deal gets everybody else to run,” said one observer.

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There are ten new games on offer which include nine slots style games and one card game. The exciting new card game is Casino Hold ‘Em which is a variation on the very popular poker classic Texas Hold’em. The game offers very compelling odds of up to seven to one for a win. If you love great card game action, this one could be for you.

The remaining Littlewoods Casino games are all themed slots games that take you on a journey from Egypt and the dragon’s den to the rolling green hills of Ireland and the ocean deep.

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Phil Tufnell is a former England bowler and winner of the Channel 4 show ‘I’m A Celebrity Get Me Out Of Here’. He will front a television, press and outdoor campaign for PartyCasino that will showcase the wide range of exciting casino table, slots, and card games available at the site.

Tufnell is seen as someone who appeals to both genders. A vital ingredient as online gambling is growing in the UK, in particular among women who feel safer playing online.

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WEDNESDAY, JANUARY 27TH

UBOC 13 -OMAHA 8/b & STUD 8/b MIX

AP Pro Matt Vengrin stepped into the hosting chair for this $30,000 Guaranteed $150+12 buy-in event. 286 players entered, creating a $42,900.00 prize pool that ws shared by the top 32 finishers in the tournament.

Congratulations to MOTA_L_ZORRO who walked away with first prize of $11,754.60

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Online Vegas Casino The start of the new year has marked a return of some of the best free roll slot tournaments available on the Internet. Online Vegas Casino is offering up their Free Weekend Madness $50K New years celebration event starting on Friday.

The tournament will run Friday through Tuesday and will be giving away $50,000 in combined real and bonus money. Read the full post >>

It seemed like just yesterday that we here at Gambling911.com were talking about how Danish poker pro Gus Hansen was about to throw in the towel after blowing millions last year playing poker.  In fact it was just yesterday, a mere couple of weeks ago to be exact.

That last about…..well…..five minutes!

Hansen is now up $1.3 million during the first few weeks of 2010.

He only has a cool $4 million more to break even. 

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With the size of the following the hit TV show American Idol has garnered over the years Simon Cowel’s announcement that he would be leaving the show after the season was met with a ton of buzz and speculation amongst fans. Questions continue to swirl amongst the show’s fan base as to who if anyone might replace him. With a history of unparalleled action taken on the popular singing contest show, the largest most successful sportsbook on the web, BetUS.

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Virgin Casino has added five more games from the GTech G2 side games portfolio to its inventory, building on the Electrocoin Bar X Magic offering launched at the popular UK casino several weeks ago. The new games are Triple Chance Hi Lo, Casino Dice, Spin Win, Aces High and Bingo Keno Extreme, all developed at Dynamite Idea, one of four i-gaming companies acquired by GTech to form its new i-gaming division G2.

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